Writing
to be Read:
A Rhetoric For Writing in the Post-Digital Era
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About
Writing to be Read
The
Proven Method for Writing Interpretive, Analytical, and Argumentative
Papers
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About
this Guide
What
This
is a guide for advanced students and research writers who want to
master the protocols and structure of a successful, researched,
analytical, or interpretive paper, article, or book chapter.
Each
written genre has some specific conventions that need to be followed,
and this guide presents the top-level structures that must be completed
for any professional or intellectual genre of writing to succeed.
Why
This guide explains the structure of this genre, but it also shows
why it is to be used, that is, the rhetoric of the
form of writing you are using. The only point of writing is to convey
an intended effect on our readers or audience, and thus minimize
unintended effects. The time-tested way to do this is knowing
the rules of the genre you are using, which are generally shared
by your readers. You have to meet the expectations of the genre
so that your ideas can come through persuasively.
Scholarly,
researched, and professional writing depends on the credibility
and authority of the person writing. We communicate this authority
mainly by following the protocols of this form of writing. An essential
protocol is showing how we are entering an intellectual or professional
discussion already in progress; that is, showing how we are engaging
in a dialogue and making a contribution to it. Following the protocols
of the form enhances your authority by showing that you know what
you are doing. The way you use the form itself has rhetorical power.
Rhetorical
theory shows us the two side of the communication act: from the
point of view of writers themselves, it provides a model to be filled
in and a set of discovery techniques (heuristics) for organizing
the writing and finding what needs to be said. It gives you the
tools to establish your credibility and authority and to speak persuasively
about your topic. For readers in your intellectual or professional
community, the structure provides the cues and underlying form for
stating your ideas and engagement in the community's work.
How
If you follow these steps each time you begin any type of explanatory,
argumentative, or professional writing project, you'll have a form
that will succeed in getting your ideas across. This is not an arbitrary
procedure; it works! All successful writers follow this model; you
should too.
It's
also important to read good examples of the form you are writing.
Find articles in journals or professional magazines that fit your
discipline category of writing and use them as models.
Written
Genres that Don't Follow This Structure
In general, journalistic news articles, feature articles for magazines,
and all kinds of everyday business and scientific writing follow
different rules and meet other expectations. But any form of writing
that requires an argument or claims to be made and supported will
benfit by following the overall structure outlined here.
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The
Top-level Structure:
Introduce
and position your main point(s).
Show
how your work participates in an ongoing dialogue or debate about
the topic.
Use
well-documented examples, cases, evidence in the main body of the
paper.
Make
a conclusion that shows the significance of your work and answers
the "so what?" question.
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A
Top-Level Mental Map
As
you develop your writing project, map out in your mind the following
structure. At the core, it's a logical and rhetorical beginning,
middle, and end.
1.
The Introduction
Here's
where you set up your main point and state why it is important in
the context of the discipline and research question you are treating.
The introductory paragraphs must contain an assertion, your
point about someting, not a description of facts. (See below
on developing your thesis).
2.
Entering the dialogue on the topic: the state of the question or
literature review
You
are making a case for your approach or new data in the context of
an intellectual discussion already in progress. What is this context?
Depending on the type of paper or project you are writing, this
section is known as the "state of the question"or "literature
review." Showing where your approach is positioned in the context
of work already done is essential to establishing your credibility
as a writer on your topic.
Document
with footnotes or works cited what the relevant context is, including
factual and interpretive or theoretical contexts. A formal "literature
review" section should cover relevant prior research, data,
or arguments and can be mapped out with appropriate headings in
your paper.
Whether
your writing project calls for a shorter "state of the question"
(with references) or a formal "literature review" section,
the rhetorical function is the same. Here you plant your stake and
show that your work takes a position in the context of prior and
contemporary work. You are now contributing to a dialogue.
3.
The main section of your argument
The
main body of your paper or article is built around the data, information,
examples, or works you are interpreting. Each paragraph supports
the main point and supporting claims made in your introduction.
Some
papers work best by building your analysis around case studies,
examples, and/or explicit references to the material you are interpreting.
Document
all sources in footnotes and/or a Works Cited or Works
Consulted bibliography at the end.
4.
Conclusion
This
is often the section neglected or thrown away by many--especially
novice--writers. A conclusion is an essential part of the logical
and rhetorical structure of your writing. Here you answer the all-important
"so what" question. You can expand on your main point,
show how your approach contributes to the ongoing intellectual dialogue
on your topic, and/or show how it leads to further thought, questions,
and additional needed research. (See below on the conclusion).
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Rhetoric
is a learned technique for making an intended effect on an
audience or reader.
Rhetorical
Principles Still Hold for Cross-Media Information Sources
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Rhetoric
101a: What It Is and Why it Holds
Rhetoric
is a learned technique for making an intended effect on an audience
or readers. Writers, of course, want to maximize intended effects
and minimize unintended ones. The way to do this is to use shared
structures and procedures for organizing ideas; this is rhetoric.
Semiotics
shows us that meaning and social significance circulate beyond a
writer’s/producer’s intentions, and that meaning or value is ultimately
determined by an audience’s reception of a discourse as it resonates
in a larger context of similar messages, genres, styles, and prior
discourses.
Writers
work by inhabiting this same social space and sharing expectations
about language, discourse, and genres of writing. This is why learning
the structure and rules of the genre are essential to making a positive
impression on your readers.
Today
we write with cross-media sources that need to be cited and documented.
The more information sources you can document, the greater your
credibility in entering the discussion or debate surrounding your
topic.
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Shared
Expectations:
Write
to be read by using the structure.
Meet
the expectations of the form.
Develop
your own authoritative voice.
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Rhetoric
101b: Meeting the Expectations of Your Readers and Audience
Some
of the rules for this genre of writing are part of our cultural
expectations for any kind of discourse or communicative act: a coherent
discourse has a beginning (intro, setting up the idea), middle (the
argument itself with examples, support of claims, support of prior
research, and/or close analysis of material) , and an end (a conclusion
that ties up the argument and/or suggests broader implications or
wider significance of the "middle".)
So,
to be a good writer of a researched or interpretive paper, or any
other genre, you need to keep these rules foremost in mind:
1.
Write to be read, not to "express yourself" or "get
your ideas out." Use the rhetorical structure of explanatory
or interpretive writing, and provide a sense of entering a shared
dialogue on your topic.
2.
Meet your reader’s/audience’s expectations for the genre you are
writing. Know the structure and rules of the genre you are writing.
3.
Develop your "voice" as reliable and authoritative by providing
the standard signs of this reliability and authority: documentation
of evidence and references to other research that allows a reader
to locate your argument in a context of information (shows that
you've done your homework and background research), clear examples
for illustrating your points, logical transitions between points.
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Finding your main point, your thesis, your argumentative edge.
A
discovery technique for finding a way to state your main point.
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STEP
ONE: BEFORE THE WRITING
1.
Writing Comes from Reading, then Beginning with Trial Ideas of Your
Own
The
first step is finding your focus, your approach, your main point.
This often comes by developing a hypothesis--an idea about a problem
or question that your want to test and validate. In any kind of
writing that seeks to explain something, finding and focusing on
a subject is the first, and sometimes hardest, step.
"Pre-writing"
can become very important as you try out a hypothesis and validate
it with all the possible information sources we have. Begin by writing
down notes to yourself, as thoughts come to you, in the order they
come to you. The important thing is just to begin writing; you will
organize and revise your notes later.
Important
heuristic rule: you will discover all kinds of things by just beginning
to write; writing about something leads to ideas you'd never have
thought up unless you were already writing.
2.
Finding what drives your argument: your thesis
The
goal of interpretive, analytical, and argumentative writing is explanation,
interpretation, and/or evaluation. To accomplish this logically
and rhetorically, you need a thought engine, a motivating idea,
a major point--in short, what is known as a thesis.
After
getting down some notes and ideas from reading over the materials
you will write about, you may find that your earlier hunch or idea--the
hypothesis--works and you can develop it into the driving point
of your writing. The thesis in the introductory paragraphs (no more
than 2 or 3) is what a reader encounters first, but it may only
be clarified for you as the writer after a lot of reworking and
rewriting.
Develop
your main point and begin thinking about ways to talk about it,
explain it, support it, argue for or against it (using evidence
from your notes). Experiment with a trial thesis: a statement of
the main idea or point of your essay. A thesis is an assertion:
try to set forth, in one clear statement, what you want to say.
Your thesis should reflect what drives your whole project.
3.
The Rhetorical and Logical Necessity of the Thesis
How
the thesis works for you, the writer: the thesis clarifies and focuses
what is to be said (it helps the writer discover what can be said
about the subject).
How
the thesis works for your reader(s): the thesis signals what
the paper or article is about, what point the writer will try to
make. A general rule to memorize: "I don't have a paper until I
have a thesis."
Your
thesis may only emerge after doing some extended writing and note
taking on the subject you want to discuss. For this reason, you
should plan to write your introductory paragraph last or after doing
a rough draft. The introduction is vital for the success of your
essay; revise it several times. The important thing is to remember
that you need to develop a thesis or main point, and this can happen
by working out several trial theses as you look over the notes you
take down as you begin writing.
A
Writer's Discovery Technique:
Try
using this aid to focus your ideas for a thesis: "The purpose of
this [paper | project] is to [choose a verb: point out, show, explain,
demonstrate] that _________________________." Fill in the blank:
what you put there will be a thesis. When you have a clear statement
in the blank place-holder, you can cut away the introductory phrase
if you wish and just go with your clear assertion.
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to Develop your Opening Paragraph(s) |
STEP
TWO: THE WRITING
1.
The Opening Paragraph: The Introduction (Write this Last)
After
working on the ideas for the essay, your main point and supporting
Middle points will take shape for you. Write a draft introduction
but revise it and write (the final version) last.
Important
Rule: Although the Introduction comes first logically and rhetorically,
and it's what your reader reads first, it should be written last,
when the whole shape of the essay is clear to you.
In
your Intro, lead in to your specific subject. You can't talk about
everything under the sun that's relevant. After an introductory
sentence or two, get right to the point: no BS, no padding.
Your
main point or thesis should be stated last in your introductory
paragraph. Remember: a thesis is a statement about something. It
can be a claim, an assertion, an idea you want to demonstrate, an
interpretation or point of view you can back up with examples and
evidence. It tells your readers where the essay is going, what it
is about.
You
must meet this reader's expectation in the intro: if you don't,
your discourse will fail as an instance of its genre, and you will
not have the effect you intend to have on your readers.
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How
to Develop the Main Section of your Argument
Using
Your Sources: Importance of Documentation and Interpreting Source
Validity
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2.
Middle Paragraphs, Main Body (Explanation, Interpretation, Evidence,
Examples)
This
is the main body of the essay, where the work of the essay is done.
In the main section of your paper you show that your main point
or thesis is valid and can be documented with specific evidence
from other sources.
Establish
your authority and credibility by showing that you know the issues
and the background from the relevant literature or sources of information
on your topic.
Use
references to recognized, authoritative sources, whether from print
sources, film or video, or the Web. Document the sources to enhance
your credibility. Write
paragraphs that center around specific details you want to talk
about, using examples and evidence.
Document
your sources in a Works Cited or Works Consulted bibliography at
the end of your paper. Each discipline has a standard format for
this section of the paper. Use one and be consistent.
You
must use care when documenting sources from the Web and online databases.
Interpret the validity and authority of the source, and provide
a context for its value. A blog comment, a news article from The
New York Times, a recognized online journal, and data from a
professionally accepted database are all different kinds and levels
of information. Your job is to evaluate and interpret all relevant
sources and use them to support your own authority.
Avoid
generalizations like a virus! Don't write in generalities: make
specific points and find good supporting evidence or examples to
quote or cite.
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Wrapping
it Up:
Making a Strong Conclusion
Answer
the "so what?" question.
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3.
The Conclusion (Final Paragraph[s])
Don't
mindlessly repeat what you've said in your Intro or anywhere else.
Show what logically follows from the Middle part of your essay.
The Middle should show that your main point or thesis is valid,
and in the Conclusion you draw a conclusion from the Middle.
Your
thesis is your conclusion:
In case you haven't noticed already, your thesis has been the conclusion
all along--the main point you can show is true or worth considering
based on sources or evidence that you interpret for your readers.
Don't
just end or say "In conclusion..." Make a conclusion.
The
concluding paragraph is your clincher: ask yourself questions like
"o.k., so what? in the final analysis, what does all this mean?
what have I shown here? what are the further implications of all
this? Why is this significant? What contribution does this make
to the ongoing conversation or debate that I am engaged with?"
Possible
rhetorical lead-ins or transitions for a conclusion: "Therefore,
it is clear that..." "It is clear, then, that..." "We have seen,
then, that..." "These examples show that..." "The evidence indicates
that..." Words that signal a conclusion are "then" and "therefore."
(But don't use these expressions mechanically.)
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Martin
Irvine, 2003-2005
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